Juanita MORE!
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JM! Pride Mural Project

JM! Mural Project

The juanita more! san francisco mural project

The Juanita MORE! Mural Project is an ongoing art installation that has featured artists J. Manuel Carmona, Serge Gay Jr. and Elliott C Nathan. The outdoor murals are located in San Francisco’s Mission, Castro, SOMA & Polk Gulch neighborhoods as part of the beautification of the city walls of San Francisco.  


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Juanita MORE! & 21seeds Mural Project Winner!

The Newest Painted Lady

J. Manuel Carmona is the winner of San Francisco’s newest painted lady. He is scheduled to paint a mural which includes drag icon Juanita MORE! and her French Bulldog Jackson as reflected by the new female owned tequila brand 21seeds in Alamo Square, one of San Francisco’s most photographed and beloved neighborhoods. The mural will capture the optimistic, eye-catching spirit and personality that both 21seeds and Juanita MORE! share, bringing to life the inspiring, yet tongue-in-cheek, call-to-action, #GirlsCallTheShots. Congratulations!



Image / Fred Rowe Foto - Artwork Serge Gay Jr.

Image / Fred Rowe Foto - Artwork Serge Gay Jr.

J. Manuel Carmona is a Mexican-American artist living in Mexico City and a recent graduate from a Master of Fine Arts (MFA) program at the Academy of Art University, San Francisco. Wall space at Sanchez & 18th Streets - Unionmade

Image / Gooch

Image / Gooch


Elliott C Nathan is an East Coast native who studied art and business at University of Connecticut and now resides in San Francisco creating custom commissioned artwork and murals throughout the Bay Area. Wall space at Folsom & Dore Streets. Wall space at Folsom & Dore Streets - Powerhouse.

Image / Gooch

Image / Gooch


Serge Gay Jr. is a Grammy nominated illustrator,  fine artist and graphic designer currently based out of San Francisco, California. Wall space at Fern & Polk Streets - Lush Lounge.

I mage / Gooch

Image / Gooch